Tapping Into Changing Consumer Patterns
Date and Time:
Thursday, August 06, 2020
12:00 pm - 1:00 pmAdd to calendar
The pandemic has caused unprecedented behavioral re-sets in many consumers, and the ripple will be felt for some time. Canadians are changing how and where they consume goods and services, impacting the assumptions, markets and business models companies use for planning. Get insights into these changing behaviors so that you adapt your business and marketing strategies for maximum benefit.
Abacus Data conducts weekly national surveys of consumer perceptions and preferences, and recently undertook a targeted survey for the tourism sector in the GTA for Central Counties Tourism. Join this session to hear about the most current trends that Abacus is seeing both nationally and regionally and learn about strategies that can help your business.
If you are a retailer, or in the hospitality/tourism sector, this session will be especially geared to your business!